The word "innovation" is overused. We often substitute the word ”creative.” At Creative Mechanisms, we use “innovation” to describe the collaborative process through which we solve problems. We do not use “innovation” merely to describe new products.

Our process of collaboration helps us attain the best, most elegant solution to a design, mechanism, product, or process. Product development focuses on solving problems, which take on many shapes and sizes. We want to create the best possible solutions to those problems, so we tackle them with a process refined over time and which delivers proven results.

In this video, the Creative Mechanisms team discusses innovation.

To learn more about the product development process click here